I am not aware of this name.
However if you are interested, the Canadian Government has developed an
environmental code for Printers called ECOLOGO. (Its part of an
environmental program for many industries).
It is now run independantly of the governement, and uses a checksheet guide
book, for it's implementation, which is Canadian Printing Industry (or
OPIA) document. If you are being environmentally responsible, it is
relatively easy to get, and costs very little (although it does have a
small annual fee also).
Several US organizations are currently looking at it, and the ECOLOGO
standard is already in use at some US plants.
There is a move afoot to link it with Green Dove, (the US program) but it
could take some time. If you want any further information, I would be
happy to put you in touch with the right people.